As you may already know, marketgoo Domain Intelligence (mDI) extracts data at scale from domains, enriching and analyzing it for you to better know your customers, while uncovering issues and upselling opportunities.
If you’re reading this, you’re probably interested in serving your customers, retaining their trust, and delivering on your brand’s promise.
You want your products to stay sticky and you don’t want your customers to have interactions with you that they see as intrusive, irrelevant or annoying.
But if it were that simple, everyone would be doing it successfully.
In our decade plus experience, most of the Registries, Registrars and Web Hosters we’ve talked to (and worked with) suffer from poorly targeted, undifferentiated messaging and offers which weaken their customer relationships.
Churn…
It’s not just about a poor support experience.
It’s not due to penny-pinching customers.
It’s not really because your interface is a hassle.
And it’s not because of the dozens of irrelevant emails you send.
No one thing is solely responsible for retention, but within the “controllable” factors, we see a lack of nuanced understanding of customers' profiles and needs - which leads to you not meeting them where they are.
In terms of guidance, offers, support, education, upsells and emails, none of it is going to move the needle if it’s not relevant and doesn’t speak to the customers’ state at a given moment.
So what does this have to do with mDI? We want to bridge the gap between what customers need (and don’t even know they need) and what you can provide. Help you stay relevant by showing customers you know them.
And we can do this with the data you’re already sitting on. It has hidden retention & revenue potential and we’re here to help you tap into it.
Reach out to start your pilot test today.